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Media verified Verified Outcome TRL 9

Generative Soundscapes (Functional Music)

domain Client: Music Label / DSP handshake Provider: Endel schedule Deploy: 2019-Present
89 Impact
Enterprise Ready
Evidence Score: 5/10
Strength: High

Executive Summary

ANALYST: COI RESEARCH

Partnership to create algorithmically generated soundscapes (sleep, focus) rooted in neuroscience, which adapt in real-time to user inputs (heart rate, weather) and are distributed as albums.

rate_review Analyst Verdict

"New revenue stream from 'utility audio'. Music is moving from art to function (sleep aid). Endel generates infinite, personalized streams that are cheaper to produce than human tracks and have high replay value (stickiness)."

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Full Audit Report Available Includes Risk Register, Technical Specs & Compliance Data.

warning The Challenge

Streaming services are flooded with white noise and generic sleep tracks, which siphon royalties away from major labels. Labels needed a way to participate in the booming 'functional music' economy with high-quality, owned IP.

psychology The Solution

Signed a distribution deal with Endel. Endel's AI generates soundscapes based on circadian rhythms and pentatonic scales. It can take stems from an artist (e.g., Grimes) and 'Endelize' them into a sleep version. These are released as albums on Spotify/Apple Music, generating royalties for the label and artist while serving a functional need.

settings_suggest Technical & Deployment Specs

Integrations
DSP Supply Chain
Deployment Model
App / Content
Data Classification
Audio Assets
Estimated TCO / ROI
Rev Share
POC Summary ( to )

"N/A"

shield Risk Register & Mitigation

Risk Factor Severity Mitigation Strategy
Platform Policies Medium compliance with DSP 'noise' rules.
Artist Buy-in Low Opt-in collaboration model.

trending_up Impact Trajectory

Audited value realization curve

20 albums released in partnership Verified Outcome
Primary KPIMillions of streams for functional tracks
Audit CycleAlgorithmically adaptive to user biometrics (in app)

policy Compliance & Gov

  • Standards: Copyright Law
  • Maturity (TRL): 9
  • Evidence Score: 5/10
  • Data Class: Audio Assets

folder_shared Verified Assets

description
Verified Case Study
PDF • Version 1
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Technical Audit
PDF • Audited
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The "Blind Verification" Protocol

How we verified these outcomes for Music Label / DSP without exposing sensitive IP or identities.

Private
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1. Raw Evidence

Audit ID: #PRIV-736
Evidence: Direct SQL Logs
Public
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2. Verified Asset

Outcome: Verified
Ref ID: #COI-736

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